Marketing Blog

Which Colors are the Best for Your Insurance Website?
March 18, 2014
The overall color palette of a website is one of the first things people notice. Colors affect people psychologically. The impact colors have on the human psyche directly influences thought, moods and behavior. Read More
Is Your Website Perfectly Optimized?
March 14, 2014
When your website is optimized well, it will have a better chance of ranking highly in search engines, earning traffic from social networks like Twitter, Facebook, LinkedIn, Google+ among others. Read More
How to Get Your Agency Found in Local Searches
March 3, 2014
Finding a local insurance agency used to be very simple with the help of the phone book that was in every home. Times have changed. Now, people look to their phones, tablets or computers to help them find a local insurance agent. Read More
AgencyBuzz Academy: March Schedule
February 27, 2014
AgencyBuzz Academy is our free weekly webinar where we dig deeper into the features of AgencyBuzz. Class is held each Wednesday at Noon CST. March is one of my favorite months of the year. Read More
I Got 99 Problems, but Gmail Deliverability Ain’t One
February 26, 2014
The most frequently asked question into the AgencyBuzz support line, “How do I know that my messages are even being delivered?” Well, you can look at your email/event statistics to chec... Read More
3 Reasons Why Most Insurance Websites Fail

You want your insurance agency website to be successful. The stronger your website is, the easier it is to bring in new clients and raise your retention rates. But what makes an insurance website fail? Read More
Tips on Creating Effective Landing Pages to Get Leads Online
February 24, 2014
A landing page is an effective tool for converting traffic into leads. It’s a webpage designed with the specific purpose of capturing a visitor’s information. Read More
Insurance Website Builder Process 101
February 18, 2014
Here at ITC we've built so many insurance agency websites (3,901 live websites and counting) that we have perfected our design process so our agents can go from idea to live website in 10 business days. Read More
AgencyBuzz Academy: Latest Recordings
February 11, 2014
I'm glad that so many of you have found AgencyBuzz Academy so helpful. Be sure to join us each week so you can learn more and be more proficient in AgencyBuzz. Here is a list with links to our latest recordings: Read More
How to Be Personal on Twitter Without Being Too Personal or Mundane
February 10, 2014
Building relationships is essential to social media success. Because Twitter is a faster-paced social network, your approach to relationships on build through Twitter needs to be more thoughtful and purposeful. Read More
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