Marketing Blog

Rebuttal: You Have to Use Email Marketing to Grow Your Agency - SEO vs. Email Marketing, Part 2
March 27, 2017
This is part two in our SEO vs. Email Marketing series, in which we examine which channel is best for lead generation and insurance agency growth. Read part one here.    Read More
Website Traffic Converting at 2% or Less? Here’s How You Can Fix It
March 22, 2017
You blog. You have unique content. You have high quality, relevant backlinks. You’re averaging 300 new organic visitors a month. But, you’re lucky to get four or five leads.  Read More
Why Email Marketing Isn't the Best Channel for Lead Generation - SEO vs. Email Marketing, Part 1
March 20, 2017
This is part one in our SEO vs. Email Marketing series, in which we examine which channel is best for lead generation and insurance agency growth. Read part two here.    Read More
Masters of Marketing - Master the Promotional Email to Increase ROI
March 16, 2017
In the March 2017 edition of Masters of Marketing, AgencyBuzz Coordinator Malika James discussed the types of promotional emails that can drive ROI. Read More
Don’t Let a Bad SEO Experience Keep You Down
March 15, 2017
As an independent insurance agent, you have a lot on your plate. You’re wearing many hats while running your business. Time is your most precious commodity. Read More
Website Activity = Relevance
March 13, 2017
It’s a simple equation. Periodic changes and activity on your website indicates relevance. Online visitors need to up-to-date information about your agency.  But, Google also loves frequent content updates. Read More
QUIZ: Is Your Email Marketing Making the Grade?
March 8, 2017
Wondering how your current email marketing is doing? Answer these 8 questions about your insurance agency’s current email marketing strategy to see just how you measure up.  1. Read More
How to Produce Content for Geo-Location Landing Pages
March 6, 2017
When I have consultations with my clients, the conversation always turns to content. It’s well known content is one of the most important aspects of SEO. Read More
Mastering the Promotional Email to Increase ROI
March 3, 2017
For some of our customers, email marketing can seem overwhelming. With so many different ways to utilize email for marketing, it’s sometimes difficult to feel you’ve mastered any of them. Read More
Adaptive vs Responsive Mobile Websites in Insurance, a Research Report
March 1, 2017
Since 2007 the mobile revolution has hit every aspect of our lives. It has changed the way we communicate, shop and entertain ourselves. It has even changed the insurance industry. Read More
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