Marketing Blog

Social Media and the Insurance Industry
December 4, 2010
Social media is an oft-used term these days, but many people misunderstand both the meaning of the term and the value of its tools. Social media is like other forms of media in that it offers a ... Read More
Customizable Page URLs for Insurance Website Builder Customers
October 27, 2010
Introducing customizable page URLs for Extra pages especially for Insurance Website Builder customers. Now when you create an Extra page on your website you can add a descriptive web address, which is very advantageous for SEO. Read More
Link Your Facebook To Your Twitter
October 15, 2010
Social networking is one of the best, and now easiest ways to reach potential clients and customers directly. Follow these easy step-by-step instructions on how to link your Facebook Page to your T... Read More
Internet Marketing vs. Traditional Marketing
August 30, 2010
With an increasing number of consumers turning to the Internet, it only makes sense to invest in online marketing. However, an online marketing initiative should not be thought of as a replacement for proven traditional methods. Read More
8 Tips to Optimize Your Website for Google
July 31, 2010
With a majority of insurance consumers starting their research online, building a website is a positive step forward in an agency’s marketing strategy. Read More
How to Create a Facebook Business Page
June 22, 2010
Social networking in this day and age is essential to businesses. Here are step-by-step instructions on how to create a business page on the new Facebook. Go to http://www.facebook.com/pages/create. Read More
Agents Marketing with Online Video
June 21, 2010
As the Internet evolves, so does the way insurance agents are marketing their agencies. With online video viewers reaching hundreds of millions on sites like YouTube and the ease of including video... Read More
How to Create Videos to Increase Insurance Sales
June 7, 2010
As the Internet evolves, so does the way insurance agents are marketing their agencies.  With online video viewers reaching hundreds of millions on sites like YouTube and the ease of including... Read More
Twitter 101 for an Insurance Agent
May 22, 2010
Twitter is a micro-blogging service that enables users to send short messages, which are called tweets. The tweets can only be up to 140 characters in length and are posted on your profile, your &l... Read More
SEO: The Layered Strategy Approach?
May 21, 2010
Search engine optimization (SEO) is a very complex concept.  However, it is important to realize that in spite of this fact, it should be considered as being a very important aspect of an over... Read More
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