Marketing Blog

Top 10 Website Mistakes
October 15, 2009
73% of consumers that shopped for auto insurance in the last year did so online.1 With the population of online insurance shoppers increasing year after year, more insurance agents are using the Internet to market their agency. Read More
Are Insurance Agents Benefitting from Twitter
June 21, 2009
Outbound marketing efforts are becoming easier for consumers to block. For instance, with the release of TIVO, consumers no longer have to sit through TV commercials, "Do Not Call" lists impede telemarketing efforts, and so on. Read More
Top 10 Website Mistakes
May 27, 2009
73% of consumers that shopped for auto insurance in the last year did so online.1 With the population of online insurance shoppers increasing year after year, more insurance agents are using the internet to market their agency. Read More
Getting Social with your Customers
March 2, 2009
Undoubtedly, you have heard of the various social networking sites currently dominating the Internet. These websites include big names such as MySpace, Facebook, Twitter, and Digg. Read More
Developing an Insurance Agency Internet Marketing Plan
January 20, 2009
Like most agency owners, you have undoubtedly developed a marketing plan for your agency’s offline marketing efforts such as commercials and Yellow Page advertising. Read More
Got Spam? - Stop Spam
December 6, 2008
89% of e-mails received by insurance agents today are classified as spam. That means that only one out of every ten emails is a legitimate business communication! Read More
Why Your Insurance Agency Needs a Website
December 4, 2008
A fully functional online presence has become a required asset that every agency should possess. By having a website, you enable your agency the ability to offer your products and services to prosp... Read More
Get Your Site Listed on Local Searches
December 3, 2008
The local editions of your favorite search engines provide customers the ability to look find agencies from a phone book like feature on the search engines. Read More
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